As a small business entrepreneur, a primary goal is to find new customers, and it’s one of the best ways to grow a business. You must walk a fine line, though, keeping your current customers happy and eager to continue buying from you, at the same time as you dig for new customers. All the…… Continue Reading
Category Archives: company culture
Sexual Harassment in Small Business
Credible claims of harassment in the workplace are occurring so frequently it makes one’s head spin. There are few places in our world that are free of harassment claims, and in several industries and workplaces it’s a veritable epidemic. The one place we don’t hear much about sexual harassment is in the small business environment…… Continue Reading
Business Plans, Luck, Serendipity, and Re-Inventing the Company
“Serendipity – The faculty or phenomenon of finding valuable or agreeable things not sought for.“ Merriam-Webster Online Dictionary If you play it right and are always on the lookout, serendipity can play a very large part in the successful running of a small business. Many people call it luck, and that’s an OK word…… Continue Reading
Thinking Outside The Box (a.k.a. Lateral Thinking)
“Lateral thinking is solving problems through an indirect and creative approach, using reasoning that is not immediately obvious and involving ideas that may not be obtainable by using only traditional step-by-step logic.” In my last blog post I urged small business owners to break out of their comfort zone. One really good way to do…… Continue Reading